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On the Road with Wax Lyrical

New UK-Made Car Freshener Collection

We're excited to announce that Wax Lyrical, one of the UK's leading home fragrance brands, has launched a brand-new collection of hanging car fresheners. Available from May 2026, the range features 12 unique fragrances, all crafted in the UK to deliver long-lasting, high-quality scent that makes every journey a little more enjoyable.

Whether your customers prefer crisp, refreshing notes, warm and comforting aromas, or vibrant fruity blends, there's a fragrance to suit every mood. Each freshener is a perfect example of Wax Lyrical's expertise in fragrance and commitment to practical, stylish design, turning even the shortest car trip into a sensory treat.

Shaun Dubberley, managing director at Wax Lyrical, said: “This new range highlights our dedication to creating high-quality fragrance products that enhance everyday moments. We are proud to design and manufacture these products in the UK.”

For independent retailers, Wax Lyrical products are even easier to stock thanks to competitive trade terms through CardGains membership, helping store bring premium fragrance to their customers with excellent value and support.

This latest launch continues Wax Lyrical's tradition of quality, innovation, and British craftsmanship, and it's an exciting addition for any retailer looking to refresh their fragrance offering.

Discover the range and trade benefits today:

Visit Wax Lyrical's Supplier Profile

Wax Lyrical's Supplier Profile

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Members receive preferential trading terms, excellent customer service and simple order + invoicing systems.